TikTok is testing a new feature that allows users to tip TikTok producers directly from their accounts.
Any money paid to creators would go straight to that individual (meaning TikTok won’t take a cut), according to a video of the tips feature uploaded this week by TikTok founder Jera Bean, who spotted the option in-app and asked for permission.
According to an image of the application screen, accounts must be in good standing on the site, have at least 100,000 followers, satisfy an age restriction, and agree to TikTok’s tipping conditions in order to qualify for the function. If designers match these requirements, they may apply for the tool, however it’s unclear if all applicants will be accepted.
The application procedure appears to proceed quite swiftly, according to a follow-up video from the same producer posted Thursday evening. Jera Bean’s profile now has a “tips” option that takes readers to a website where they may give the creator $5, $10, $15, or a custom amount (minimum $1). Additionally, the website enables for anonymous tip submission.
The company’s representative told The Verge, “We’re always thinking about new ways to add value to our community and expand the TikTok experience.” Jera Bean’s first video was used by TechCrunch to cover the story.
To send tips to artists, users must be 18 years old or older, but it doesn’t appear that users must follow the account they’re tipping in order to utilize the service. For the time being, it is only being tried on a small scale. At this moment, TikTok has declined to comment on how widely the tool is offered to creators on its site.