Community Resource Bank has big bank options with one-on-one customer attention

Branch President Dan Bigley and the welcoming staff at Community Resource Bank in Roseville.

Community Resource Bank offers all the financial services of a big bank - from investing to loans -- but with greater personalized attention and welcoming atmosphere. 

“As a smaller, independent bank, we can provide more one-on-one service,” says Dan Bighley, president of the Roseville branch. “When you call Community Resource Bank, we pick up the phone. It’s not an automated system. You will always reach a live person. There’s always someone here to answer, and you’ll never have to leave a message.”

The bank was established in Northfield in 1878, and has since expanded to four locations, all of which offer a full range of services to help families and businesses with their banking needs.

Bank employees take the time to get acquainted with customers personally, and the tellers know people on a first-name basis. This individual-focused service allows bankers and loan specialists to better assist customers with their financial goals. 

Bighley explains that as a locally owned bank there are no high-pressure sales demands coming down from corporate leadership. Instead, the Community Resource Bank staff focus on individual customers and businesses, and determine what is best for them on a case-by-case basis.

Community Resource offers online banking, 24-hour ATM service, loans and investments, ACHs, auto-pays, wire transfers, and debit and credit cards. The bank’s CD and deposit specials often produce better returns than the big banks.

“And we have very competitive loan rates, too,” Bighley says.

Often with the big banks, he notes, the advertised rates for services are cookie-cutter options that a lot of customers don’t fit into, and they end up paying higher loan interest rates or fees than they expected.

“We think outside of the box so we can tailor our services to meet the needs of any customer,” Bigley says.

A new customer’s initial meeting with Community Resource is structured like a friendly interview, so bankers will get to know you, talking about your financial desires and coming up with a plan that fits you best. This one-on-one service is rare at big banks.

“We have an open-door policy for everybody,” Bighly says. “You can come right in to the president’s office and have a conversation with me -- you couldn’t do that with most banks.”

The bank doesn’t cater to one demographic of customer or business, either. It offers commercial loans at any level, and advice and consultations to brand-new businesses looking to get their foothold, all the way to seasoned entrepreneurs.

Community Resource Bank is there for the Roseville community as a long-time sponsor of Rosefest and the annual Roseville Rose Parade. 

The bank also donates to the city’s Parks and Recreation Department, employees volunteer for various city projects and many are involved in the MN Real Estate Club and the Rotary Club. 

Community Resource Bank employees are committed, experience, and caring people, and the bank offers diversified financial services and can assist you with all of your financial needs, all with a focus on living up to its name.

“We strive to keep local money here, and then get it back into the community,” Bighley says. “We want to make a big push this year to keep the money local -- it’s going to benefit everybody in the city of Roseville.”

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